Grow Your Practice: Turn Your Knowledge Into Profitable Information Products: How to Create eBooks, Online Courses and Training Programmes that Generate Passive Income for Life
Learning goals and objectives:
- How to build an expert career by monetizing what you know. Learn how to turn your passion, message, idea or expertise into income.
- Understand the “6 building blocks” for turning your passion, message, ideas or expertise into profits and influence.
- Learn the key principles for becoming an effective speaker that others want to hire and buy from.
- Discover the “crucial winning philosophies" for your maximum achievement. These philosophies, if mastered will guarantee your success and happiness in life.
- Find out your true and most powerful “path” where you can make the most impacts and enjoy greater life satisfaction.
- Discovery the niche within your passion that you are “Most Genetically Equipped” to share and monetize, and are highly likely to succeed in. Studies have shown that more than 85% of the people in business/practice can double or even triple their turnover by making a few tweaks that focus all their energies on the one thing they do so well.
- Learn how to “Position Yourself” for maximum influence and profits. This is one of the biggest struggles for a lot of people who have a great message to share but do not quite know how to create a credible platform and track record of credibility that their potential audience will be attracted to. There are 12 major positioning tools you need to start working on immediately.
- Learn how to ‘Identify Your Ideal Customer’, uncovering their deepest needs relevant to the product you are creating.
- Learn the “Vital Steps to Attract your Perfect Customers/Clients” wherever there are around the world.
- Learn cost-effective ways to “Optimise your website” so that more paying clients can find you easily.
- Learn how to “Set-up Sales and Marketing Funnel” to generate steady passive income for your practice/business.
- Discover the seven ways to present your product (ebook, book, online courses, etc) for maximum impacts and profitability.
- And more….
Other focuses on the course:
- How to overcome the fear of not "qualified" or "good" enough to use your passion to help others get ahead.
- How to use your existing content as a springboard to launching a lucrative brand.
- How to avoid common pitfalls to creating profitable information products.
- Essential tips for students, start-ups, and newly-qualified professionals, on what to start doing first.
What previous participants are saying:
- "I hoped the workshops would fulfil my needs and they certainly did and more. I am inspired!" -- Susan M., Parent/Carer of a young man with autism, learning disability and epilepsy.
"What an amazing special person Wale is. I am booked on part two. He has given me such a great boost of confidence to get me to focus on exactly what I want on my website. I highly recommend this course." Belinda C. FCILEx Advanced Clinical Massage Therapist
"A very interesting, engaging and informative day. Helped me identify a niche which I have not been able to do for the last 14 years." -- J. Greensmith, Hypnotherapist
"Excellent content and delivery. Well structured and relevant." G. Oldfield, Director of SIRPA UK
"This course gave me more clarity in what I want to achieve with my online course." M. Darbyshire, Therapist & Coach
"A very interesting and informative seminar. A lovely teacher and excellent knowledge. I am very glad that I attended and hopefully I am going to take what I gained further." L. Boardman, Business Contractor
"This workshop has made me turn a corner in motivating me to use my passion and also made me realise why I haven't put it to use before. It was too huge - but breaking it down into sub-niches has made a big difference. It's fantastic!" -- Anonymous, Chiropractor
"Wale is a very likeable and engaging presenter. A very helpful workshop which helps motivate me to the next step of my business." -- K.G. Psychologist
"A lot of valuable content, Great venue and organisation. Lots of content included and all very relevant to someone starting out." --- T. Wood, Parenting Trainer, Coach and Speaker
"A lot of information with really good basics like what microphone/software to use. The examples look really good and make the teaching credible." T. Mack, Entrepreneur
"Great tutor. The course was informative and very enlightening." Anonymous, young entrepreneur
"I needed some motivation and assurance for and about my chosen niche. Very informative. I learned things other courses I've attended didn't cover. Clear, concise and very informative." J. Whiteley, Photographer
"The course was delivered very well and I have taken away quite a few good tips to use in my career" - Anonymous, I.T consultant
"I enjoyed the workshop. Made me think about my next career plans and brought clarity to some of the questions I have been asking myself.Informative and thought-provoking" - C. Kelsey
"This training helped to develop my business ideas further in order to expand the reach of the products and develop thoughts of new products. Thanks." Kerri Garbutt, forensic psychologist
"A very informative course. Personal attention was given to all participants - taught content backed up with handouts and manual. Given clear steps for you to follow." J.G, Hypnotherapist
"This was another excellent course and very clear. Has given me lots of ideas. I will hopefully be able to put into practice soon."Anonymous, Chiropractor
"Very practical tips on how to go about creating online products." T.W, Trainer
"A lot of information with really good basics like what microphone/software to use. The examples look really good and make the teaching credible." T. Mack, entrepreneur
"Excellent and impactful" Anonymous, Student Start-up
Why continue to worry about not being able to get your message out there when you can be taken by the hand into the nitty-gritty of how to package and monetise your message through information product creation?
Can you relate to any of the following statements?
- "I'm passionate about sharing my knowledge and expertise. I really want to help others. But I'm not sure what the best way is to get the word out about what I'm doing."
- "I want to take my expertise to a much wider audience."
- "People really need what I have, but I'm not making enough money. I'd also like more passive income."
- "I'm always giving, giving, giving. It's time for me to start getting some money for what I do.”
- "I'm completely overwhelmed with everything I should be doing. I'm not sure what to do next.”
- "I need help refining and clarifying my message. I'm also not sure how to develop my brand."
- "I need to get my book, ebook (or website) done once and for all. It’s taking forever!"
- "I'm constantly spinning my wheels."
- "I'm not getting any younger. It's time to start making this happen."
Learn how to grow your practice to generate a full-time income. Learn to set it up and start making sales, even when you are asleep or on holiday...
Why do some people succeed while others struggle? It comes down to how they manage their personal philosophy, passion, productivity, and persuasion skill. Think about it. If you can’t master your mind, your passion, your ability to get things done, and your ability to influence others to help you get ahead, then you’re stuck forever in nonentity and mediocrity. But master those things, and your life changes forever, and personal success is yours.
Whether you are a student, employee, start-up entrepreneur, stay-at-home parent, business professional or just an individual interested in learning how to share your advice, monetize your experience, and build your online brand, where people can hire you to speak, coach, train and buy your online products, this course will help turn your goal into physical reality. Your influence in life, productivity and income will be taken to a whole new and exciting level.
Module one course outline:
- Tapping into the Power of the World Wide Web?
- Somebody Needs What You Know
- Immediate Action is the Requirement
- What Drives Your Decision-Making for Turning Your Passions into Profits?
- How I Managed to Turned Things Around…
- Is This Part of Your Dream?
- The Time Is Now!
- The Benefits of Being a Digital Products Owner
- Important Questions to Consider:
Understanding Information Product
- What is an information product?
- What is the product itself?
- How do people buy your product?
- What are the benefits of having an information product?
- In a nut shell, how does the whole process work?
- The 3-step sales funnel
- Who is going to pay for my information products?
- What does it cost you?
The 6 Building-Blocks For Turning Your Passion Into Profits
- The 6 Building-Blocks For Turning Your Passion Into Profit (Overview)
Building-Block #1: Philosophy: Embracing the Winning Philosophy
- 4 Feelings that Reflect the Strength of One’s Philosophy
- The 3 Key Facts About Your Achievement
- The 4 Great Motivators For Success
- 15 Winning Philosophies for the Success of Your Information Products
Building-Block #2: Purpose: How to Find Your Perfect & Profitable Niche
- Have You Discover Your Purpose Yet?
- Is There a Market for Your Passion?
- How To Ascertain the Marketability of a Topic
- Finding Your Sub-Niche
- How to Create Your Perfect Customer
Building-Block #3: Positioning: How to Position Yourself for Maximum Profits
- Somebody Needs You
- Positioning for Profits
- Product Name and Branding
- 12 Major Positioning Tools
- 7 Ways to Present Your Products for Maximum Impacts and Profitability
Your Online Course Tutor
These coaching programmes are run by Wale Oladipo, the director of MindBody Breakthrough - an online practice for anxiety recovery, coaching and success solutions: www.mindbodyrecovery.co.uk.
Wale is the author and creator of various well-being and success materials, courses and online recovery programmes, which include: Overcoming Chronic Stress and Stress-Induced Pains Online Programme; Overcoming Intrusive Thoughts and the Inner Critical Voice Online Recovery Programme; 200 Keys To Unlock Your Destiny; Overcoming GAD and Panic Disorder Online Course; The Millionaire In You; The Power of Optimism; Four Master Keys for Happiness and Success for TEENS; and The Worry Instinct.
Wale is a psychology writer and passionate speaker in the areas of restoring emotional control, maximising human potential, and achieving personal success.